Cars-mart

Cars-mart has a unique challenge. They want to bring good used-car deals to a specific demographic. It is critical that the potential market see the value in a smart auto deal. They locate themselves in key areas where potential clients are looking for quality at a good price. The Cars-mart brand uses strong colors and a simple auto design to speak to this exact demographic. The brand extended to signage, architecture, ads, license plate signs, and much more.